PHYTO's expert colorists have created the World's First Ammonia-free, permanent hair color with botanical pigments that combines color performance with beautiful hair and a gentle action on the scalp.

The PHYTOCOLOR formula is enriched with a mix of original botanical pigments derived from 5 dye-producing plants (DYER'S MADDER, ALDER BUCKTHORN, PLAINS COREOPSIS, DYER'S BROOM & LOGWOOD) selected for their superior pigmenting power. Their high concentration within the the pigmentary base, up to 74% depending on the shade, insures an intense color, natural and nuanced with luminous highlights, and acts as a shine booster.

Composition of the Phytocolor kit: Milk developer 50ml (1.69 fL. oz.), Coloring cream 50ml (1.69 fL. oz.), Phytocolor Mask 12 ml (NET WT. 0.42 oz) , a detailed instruction leaflet, one pair of gloves.

How to Apply:

IMPORTANT: A SENSITIVITY TEST MUST BE PERFORMED 48H BEFORE EACH USE OF THE PRODUCT.

SIMPLE APPLICATION: to dry, unwashed hair

- case #1: to hair that has never been color-treated in the past : apply the mixture at the roots, and comb the remainder of the product through your hair. Leave on for 30 minutes.

- case #2 : to already colored hair, when natural color shows at the roots : apply the mixture at the roots only and leave on for 20 minutes. Then, comb the remainder of the product through your hair and leave on for 10 minutes.

After application time, pour a small amount of lukewarm water on hair and rinse thoroughly until water runs clear.

For longer-lasting color and radiance, use the complete PHYTOCOLOR hair care routine.